About Us.

Wine is a journey.

At The Village Wine Merchant we think that journey should be fun, stress-free, and inspiring.


We’re constantly hunting for wines that deliver the most value in their category regardless of how well known they might be. Fantastic wines don’t have to be expensive or famous and we have delicious options at a range of price points. We have limited space so each selection in the shop has gone through a careful selection process and deserves its spot on the shelf.


We seek authentic wines, including many natural wines. Our large selection of organic and biodynamic wines feature minimal to no chemical manipulation in growing and production which makes them healthier for us and better for the planet. (Customers often tell us they found their “no headache wine” here!) Mother nature, terroir, and human stewardship determine the wine’s expression. This is wine the way it’s supposed to be.


This is where we really get excited. We love to share our finds and encourage our customers to explore different varietals and lesser known regions– whether based on their preferences or our selections. As you’ve probably noticed, the industry’s offerings have grown exponentially and we can help you separate the junk from the gems.


We’re lucky to be part of the beautiful community of Sea Cliff and collaborate on wine and spirits journeys with the residents. We work to promote other local businesses whenever possible.

Wine Director and Co-Owner Michael Amendola has 17 years of experience in the industry- buying, selling, exploring, writing, and teaching about wine and spirits. He’s happy to chat about anything viticulture, jazz (as a professionally trained saxophonist), fishing, or hockey, especially if you’re from Pittsburgh.

Marketing Director and Co-Owner Tracy Lynch loves being back in her childhood stomping grounds, hoarding tips on successful food and wine pairings. She also thinks wine pairs well with yarn so if that’s of interest to you, ask her about wine tasting knit nights.


What the media says.

What our customers say.

The Village Wine Merchant is my favorite place to purchase wine. The large number of organic and biodynamic wine choices in a wide range of price tiers is remarkable... Michael is extremely knowledgeable and helpful with good recommendations for wine and food paring... My wine knowledge and appreciation has grown a great deal since the store opened. 
— Bruce M.
The staff is friendly and gives the best recommendations. Need a special bottle for a gift? Need a few delicious-yet-reasonably-priced bottles for a party? Every recommended bottle is exactly right for the occasion - and quite delicious!
— Tobi L.
The Village Wine Merchant is the perfect wine store. You can’t go wrong here... The personalized service is well worth the drive from Glen Cove, Roslyn, or wherever you are.
— Jason M.
This is a great local wine store and one of the North Shore’s best-kept secrets. Michael is very passionate about his wines and it shows in the really unusual selections in all different price ranges... Take him a recipe for a special dinner and he’ll recommend the perfect wine to accompany it. Now, you’d think all of this might be expensive, but you’ll be surprised at the array of interesting wines he has in the $10-$20 range... This store is a real find and we’re lucky to have it in our area.
— David F.